MasterDrive in partnership with the South African Bus Operators Association (SABOA) is hosting the inaugural SABOA Fleet Safety Awards specifically for the bus industry. Entries for the competition are officially open. If you are a bus operator committed to road safety, do not hesitate to enter and give yourself the best opportunity to showcase your organisation.

The CEO of MasterDrive, Eugene Herbert, says we are in need for a Fleet Safety Awards targeted specifically around the unique needs of the bus industry. “Thus, following the launch of the Fleet Safety Awards by MasterDrive in 2022, the importance of this was seen by SABOA. Soon after discussions started between our organisations to develop an Awards ceremony designed to suit the bus industry.

 “There will be two categories that bus operators can enter including Best Fleet Manager and Best Operator. If you have a manager embodying road safety and empowering drivers to be the safest on the road, seize the opportunity for them to be rewarded for their dedication. Additionally, if your organisation promotes road safety as an ethos and provides the skills and materials needed to prioritise it, you can put your company forward to be recognised as well.”

Both MasterDrive and SABOA encourage all operators committed to road safety to enter the Awards. “Both the act of being rewarded and the demonstration of your success in road safety will make a significant impact in furthering safety on our roads,” says Herbert.

How to enter

Submit your entry by following this link:

  1. Create a profile in order to receive a unique identifier.
  2. The unique identifier keeps all entrants anonymous to ensure fair and equal awards.
  3. Complete the first round of questions – takes approximately two minutes.
  4. You will be notified whether you made it into the second round within 3 – 5 working days.
  5. As soon as you receive confirmation of successfully qualifying, you can complete the second round of questions.
  6. The speed that you complete the first round decides how long you will have to complete the more extensive second round of questions.
  7. The entry form allows you to pause midway through answering and return later.
  8. Sit back, relax and wait for your invitation to the Awards ceremony.

Important dates

Entries open

10 July 2023

Close off first round

31 July 2023

Last two weeks to complete entries begins

31 July 2023

Close second round of entries

14 August 2023

Final judging period begins

14 August 2023

Judging ends

21 August 2023

Auditing process

21 to 25 August 2023

Invitations to finalists to be sent

25 August 2023

SABOA Fleet Safety Awards takes place

5 September 2023

Boiler Plate

Media Contact:

Samantha Greathead

PR Master

Tel: 0861 100 618

Cell: 076 592 2649



About MasterDrive

MasterDrive is a results-driven, driver training organisation that engages with and assists companies in managing driver risk interventions.

The company was established in 1999 and became part of the RAC Group (established in 1997) some 9 years later – in 2008 – and has expanded its field of operation to cover the African continent with dedicated branches in SA’s three main centres.

To that end MasterDrive has a dedicated team of professional, internationally accredited instructors who deliver training on a range of programs that encompass the full spectrum of vehicles – from motorbikes to cars to busses and trucks.

In addition to delivering internationally proven defensive driving courses the company also offers training required by legislation – dangerous goods and forklift – bespoke courses are also available to corporates and emergency services, all with a view to changing and developing driver behaviour.

The company’s proven track record with several SA’s top 500 companies ensures that it is a viable operation providing a platform for rolling out its own BBBEE transformation program that contributes toward the wellbeing of all South Africans.

MasterDrive also boasts a proud record of supporting several NPO’s whose drive is to educate road users on safety and so enhance the profile of changing behaviour by whatever reasonable means it can promote and offer. These include, but are not limited to, Psychometric assessments, on-road assessments and corporate safety events.

The MasterSuite of products include:

  • MasterDrive
  • MasterBiker
  • MasterTrucker
  • MasterFleet
  • MasterDriver
  • MasterTorque (online motoring publication)

Our Why is summed up as follows:

Making a difference, one day, one kilometre, one life at a time!!!